Director of Product Design

Drew A. Carter.

Connecting people, product,
and possibility.

Black-and-white portrait of Drew Carter running

A thoughtful approach.
A meaningful impact.

Design · Strategy · Leadership
DC / 01

Good design solves a problem.
Great design moves people and businesses forward.

I bring a people-first perspective to product design — connecting a clear vision with the craft and collaboration it takes to make it real. My focus is on building thoughtful experiences and the teams behind them.

At the intersection of design, product, and engineering, I help teams ask better questions, navigate complexity, and turn ambitious ideas into purposeful products.

I lead with AI in the workflow. At Crunchyroll I championed bringing generative tools into everyday design practice — accelerating research synthesis, concept exploration, and documentation — while keeping human judgment and accountability at the center of every decision.

View my resume
01

AI in product design workflows

Championed an AI-forward practice at Crunchyroll — putting generative tools to work across research synthesis, concept exploration, and design-system automation so teams spend more of their time on judgment, taste, and craft.

02

Design leadership

Build empowered teams. Mentor designers, nurture their strengths, and create a culture of trust, curiosity, and thoughtful critique.

03

Product vision & strategy

Translate customer insights into a clear product direction. Partner with product and engineering leaders to connect user needs with business priorities.

04

Craft & design systems

Set a high bar for interaction, visual design, and accessibility. Establish shared systems that help teams deliver cohesive experiences at scale.

05

Research & customer advocacy

Bring the customer’s perspective into the decisions that matter. Turn research into shared understanding and opportunities for meaningful improvement.

2025 – Present

Crunchyroll

Director of Product Design

2024 – 2025

Crunchyroll

Senior Manager of Product Design

2022 – 2024

Paramount+

Manager of Product Design

2020 – 2022

GoDaddy

Lead Product Designer

2020

Spur

Senior Product Designer

2017 – 2020

Big Ass Fans

Senior Product Designer

2014 – 2017

Bayer

Product Designer

2009 – 2014

Early career

Geospatial intelligence

All writing